Catalogue of measures
On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.
Target Catalogue
On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.
Create accessible information and communication platforms for the sporting event in accordance with the Web Content Accessibility Guidelines (WCAG) and the Accessible Information Ordinance (BITV).
| Cost | |||||
Action area Accessibility - Target: Design information and communication platforms for the sporting event to be accessible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Proceed according to the KISS principle (Keep it short and simple). Formulation clearly structured, short and unambiguous. Use everyday language and avoid foreign words or long, convoluted sentences. Practical examples, pictures or pictograms can help to ensure that information is easily understood.
| Cost: | |||||
Action area Accessibility - Target: Design information and communication platforms for the sporting event to be accessible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Illuminate the car park and use level, firm and non-slip surfaces with a gradient of less than three percent. Provide a sufficient number of signposted and accessible large parking spaces for cars, minibuses and special transport services for loading and unloading wheelchairs as well as support staff. Guarantee that if there are more than 60 visitors, five percent of the parking spaces will be accessible.
| Cost: | |||||
Action area Accessibility - Target: The barrier-free accessibility of all event venues is a goal.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Traffic - Target: Ensure accessible arrival and departure. => Accessibility (AA9)
| Potential impact | |||||
Visibly list the contacts for requests for accessibility support when promoting the sporting event.
| Cost: | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Enable registration and the purchase of tickets via various communication channels (e.g. by telephone, e-mail, website, on site).
| Cost: | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Make trained people visible at the sporting event. The people can be recognised, for example, by uniform clothing and sufficiently large name tags (including special abilities such as language skills and sign language).
| Cost: | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Target your recruitment campaigns at diverse groups (e.g. by advertising on specific online platforms, targeting inclusion initiatives, joint recruitment events).
| Cost | |||||
Action area Commitment from society - Target: Awaken willingness to volunteer and activate actual involvement in the sporting event.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Create and use images and videos that show people of different diversity dimensions (e.g. age groups, genders, sexual orientation, ethnicities, religion, disabilities).
| Cost: | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Design your job advertisements in such a way that many target groups feel addressed and make it clear that diversity is encouraged.
| Cost: | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Set up anti-discrimination code words or phrases that can be used in the workplace or on the event site, for example, to discreetly signal for support or help. Make sure that the code words are simple and unobtrusive, but are not immediately recognised as an indication of discrimination. Consider whether you need multiple code words to address different types of situation or support.
| Cost: | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Put up posters on the event site with contact details (e.g. QR code, telephone numbers) for people who have experienced or witnessed discrimination.
| Cost: | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Keep those affected informed about the progress of their complaint and explain the measures taken.
| Cost: | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Health and Well-Being - Target: Protect all persons from physical, psychological and sexualised violence.
| Potential impact | |||||
Offer discounted tickets for older people.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Offer discounted tickets for people with disabilities.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Offer discounted/free tickets for children and young people.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Offer a free participation programme.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Include competitions for different age groups (e.g. children's races, different age groups) in the competition programme and adapt the rules accordingly if necessary. This is only possible if you as the organiser have the opportunity to do so and the association is not the decision-maker.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Plan inclusive programmes with local clubs, university sports facilities and other institutions and initiatives.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Involve local or regional sports clubs in the supporting programme of the sporting event.
| Cost: | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Commitment from society - Target: Participation and involvement of the (local) population is facilitated.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Introduce a lesser-known sport/discipline to the supporting programme.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Take the two-senses principle into account. It states that information should address at least two of three senses. The senses include: Hearing, touch, vision. For example, information can be presented in "easy language", translated into German/English, in Braille, through an audio track, as a transcript, through subtitles or in sign language.
| Cost | |||||
Action area Accessibility - Target: Design information and communication platforms for the sporting event to be accessible.
| Potential impact | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Easy language enables many people, for example with learning difficulties, to understand content. Ensure that all relevant stakeholders have the opportunity to use plain language. On websites, for example, the website can be displayed in plain language by flicking a switch. The need for plain language can also be queried in advance of an event. Further information can be found on the website of the Federal Ministry of Labour and Social Affairs: www.bmas.de/DE/Service/Publikationen/Broschueren/a752-leichte-sprache-ratgeber.html
| Cost | |||||
Action area Accessibility - Target: Design information and communication platforms for the sporting event to be accessible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
When applying, emphasise the importance of accessible communication and addressing people with disabilities in a targeted manner. Provide information about the venue, contact persons for accessibility, accessible arrival and departure and your efforts concerning accessibility. Inform institutions, associations and organisations related to people with disabilities at an early stage and via various communication channels.
| Cost | |||||
Action area Accessibility - Target: Design information and communication platforms for the sporting event to be accessible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Use induction systems, radio systems (FM) as well as Wi-Fi broadcast and newer technologies such as audio description to convey acoustic information on the event site.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
Ensure a safe and accessible area with sufficiently wide paths that are also compacted, non-slip and designed without obstacles. For longer routes, you can also set up rest areas with seating. Accessible routes and a visually recognisable, high-contrast and illuminated entrance area with tactile guidance (e.g. doors, lifts, stairs, lighting, floors) are regulated by DIN standards.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
For stairs and lifts, consider accessible aspects such as sufficient size, clear symbols and information, suitable lighting and weather-resistant materials.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
Use ramps to ensure accessibility on the event site. These should be at least 120 cm wide and be able to carry 250 kg. The maximum gradient of the staircase is six percent. Mobile ramps can be used as an emergency solution to overcome a few steps.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
Equip the event site and all event venues with accessible sanitary facilities. Ensure good accessibility and equipment in a sufficient number. The facilities can be used free of charge.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
Provide relevant information about the event such as orientation aids, directions, programme booklets, contact details or background information on the event site. Acoustic, tactile and visual sources of information must also be considered. Announcements can be heard clearly throughout the event site.
| Cost | |||||
Action area Accessibility - Target: Design event venues to be as accessible as possible.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Design event venues to be as accessible as possible. => Accessibility (AA9)
| Potential impact | |||||
Make various items available for visitors to borrow or purchase. Examples include the following: wheelchairs or walkers, seat cushions, incontinence pads, repair kits for wheelchair tyres, replacement batteries for hearing aids or writing aids for people with restricted mobility, anti-stress balls, extra-strength cough drops and household rubber bands. Sharp sweets in the mouth and household rubber bands on the wrist help people with anxiety to continue to feel themselves despite their fear.
| Cost | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Create multilingual information materials, websites, registration documents and processes.
| Cost | |||||
Action area Commitment from society - Target: Awaken willingness to volunteer and activate actual involvement in the sporting event.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Offer volunteer tandems in which a person with and a person without a disability work together.
| Cost | |||||
Action area Commitment from society - Target: Awaken willingness to volunteer and activate actual involvement in the sporting event.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Accessibility - Target: Offer support services for accredited persons and visitors early and proactively.
| Potential impact | |||||
Train your recruitment managers on topics such as cultural sensitivity and unconscious bias.
| Cost | |||||
Action area Commitment from society - Target: Awaken willingness to volunteer and activate actual involvement in the sporting event.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Install surveillance cameras in strategic locations such as entrances, corridors and public areas to prevent potential attacks and close security gaps. Make sure that these measures comply with data protection laws.
| Cost | |||||
Action area Health and Well-Being - Target: Protect all persons from physical, psychological and sexualised violence.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Allow spectators to use public transport free of charge on the day of the event by purchasing a ticket for the sporting event.
| Cost | |||||
Action area Traffic - Target: Increase use of environmentally friendly means of transport to and from work.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Energy and climate - Target: Increase travel to and from the city by environmentally friendly means of transport. => Transport (AA3)
| Potential impact | |||||
Allow spectators who have purchased a sporting event ticket to obtain discounted tickets for long-distance travel to the event location with Deutsche Bahn.
| Cost | |||||
Action area Traffic - Target: Increase use of environmentally friendly means of transport to and from work.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Energy and climate - Target: Increase travel to and from the city by environmentally friendly means of transport. => Transport (AA3)
| Potential impact | |||||
Present people from different dimensions of diversity in your stories (e.g. people with disabilities, LGBTQ+ people, people with a migration background, people from socially disadvantaged backgrounds).
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Develop slogans and hashtags that emphasise diversity and can be used in all online and offline communication measures.
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Use pay transparency to ensure that men and women are paid equally for work of equal value.
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Introduce flexible working hours and models that take account of employees' different life circumstances (e.g. childcare, caring for relatives).
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Action area Health and Well-Being - Target: Protect employees from physical and psychological risks.
| Potential impact | |||||
Appoint a diversity officer who is specifically responsible for the promotion and implementation of gender equality, diversity and inclusion measures.
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Actively look for employees from the various diversity dimensions (e.g. gender, ethnicity, age, socio-economic background, people with disabilities).
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Provide a quiet space that can be used for prayer and meditation.
| Cost | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Appoint people or form a team to act as contact persons during the sporting event and to be available on site to answer questions and provide support in the event of incidents of discrimination. Ensure that the persons are appropriately trained and clearly visible on the event site (e.g. with special buttons, clothing).
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Use non-discriminatory language at all internal and external communication levels (including advertising, press releases and social media) and towards all stakeholders (e.g. also sponsors, external service providers).
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Provide regular workshops and training for all stakeholders to raise awareness of discrimination and give them tools for prevention and intervention.
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Convey knowledge for a critical and contextualised understanding and promote awareness and agency with regard to actively shaping a sustainable future.
| Potential impact | |||||
Create a dedicated physical or digital point of contact (e.g. stand on the event site, hotline, e-mail address) for incidents of discrimination that serves as the first point of contact for those affected or observing discrimination. This is where initial information is received, counselling is offered and, depending on the structure, support is also provided in following up the incident. Anonymous reporting of incidents should also be guaranteed. Alternatively, you can use existing national contact points (e.g. Safe Sport e.V., reporting button of Zusammen1 for anti-Semitic incidents).
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Establish standardised reporting structures including procedures for discrimination incidents. A reporting structure describes the path that an incident takes – from the initial report (to a contact point), through forwarding and processing, to resolution or sanctioning. It ensures that the incident is dealt with systematically.
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Ensure that immediate protective measures can be implemented for those affected, such as access to safe spaces or preventing further contact with the perpetrator.
| Cost | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Health and Well-Being - Target: Protect all persons from physical, psychological and sexualised violence.
| Potential impact | |||||
Identify the main marginalised groups for the sporting event according to their diversity dimension and implement appropriate dialogue formats.
| Cost | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||