Catalogue of measures
On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.
Target Catalogue
On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.
Let commentators or presenters heighten the suspense and intensify emotional moments with targeted narration and background stories.
| Cost: | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Integrate the audience into your event with activities such as la-ola waves, joint chants or special songs that match certain moments of the competition.
| Cost: | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Include competitions for different age groups (e.g. children's races, different age groups) in the competition programme and adapt the rules accordingly if necessary. This is only possible if you as the organiser have the opportunity to do so and the association is not the decision-maker.
| Cost: | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Involve sports associations in the organisation and implementation of the event.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Offer participation programmes and sporting competitions for everyone.
| Cost: | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Commitment from society - Target: Participation and involvement of the (local) population is facilitated.
| Potential impact | |||||
Involve local associations in the planning and realisation of your event.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Commitment from society - Target: Participation and involvement of the (local) population is facilitated.
| Potential impact | |||||
Plan inclusive programmes with local clubs, university sports facilities and other institutions and initiatives.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Involve university sports facilities, initiatives and other institutions in the planning and realisation of your sporting event.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Involve local or regional sports clubs in the supporting programme of the sporting event.
| Cost: | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Commitment from society - Target: Participation and involvement of the (local) population is facilitated.
| Potential impact | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Offer the opportunity for participating federal, state and regional sports associations to provide information about their qualification programmes for coaches and exercise leaders on social media or in cooperation with you.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Inform sports clubs and associations on your website about your own activities in the area of sustainability.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Convey knowledge for a critical and contextualised understanding and promote awareness and agency with regard to actively shaping a sustainable future.
| Potential impact | |||||
Introduce a lesser-known sport/discipline to the supporting programme.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: Make diversity visible to the outside world and live it within the organisation.
| Potential impact | |||||
Present examples of sustainable sports practice at the event.
| Cost | |||||
Action area Education for Sustainable Development - Target: Convey knowledge for a critical and contextualised understanding and promote awareness and agency with regard to actively shaping a sustainable future.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Set up a climate responsibility budget for greenhouse gas reduction measures. The concept of "climate responsibility" represents recommended alternatives to climate compensation. Multiply the remaining greenhouse gas emissions [beforehand: 1) reduce demand, 2) increase efficiency, 3) substitute fossil fuels] with an applicable price. The budget can be used, for example, to finance climate protection measures in sports facilities of sports clubs.
Examine the possibility of setting up a special sustainability fund to provide funding for future sporting events. This can also ensure long-term financing for sustainable projects, e.g. in climate protection. If possible, set up such a fund.
| Cost | |||||
Action area Energy and climate - Target: Assume responsibility for unavoidable greenhouse gas emissions in line with the concept of climate responsibility.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Create special moments in which the athletes are honoured in an extraordinary way, e.g. with individual run-in ceremonies and performances or special medal presentations.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Design medals or trophies that give the athletes a personal meaning, e.g. by engraving their names, their performance or an inspiring message.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Start the event with an emotional opening ceremony that honours the history and spirit of the sport or tournament. Use atmospheric music and videos or inspiring speeches.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
At the end of the sporting event, offer videos or photos of highlights that capture the best moments of the athletes, including emotional scenes such as jubilation, effort and success.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Make sure that the athletes feel the support of the audience, e.g. through special choreographies, banners or personal messages displayed at the competition venue (e.g. hall or stadium).
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Provide opportunities for athletes to meet outside of competition (e.g. player parties, special meeting places during the sporting event).
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Allow athletes to share special moments with their families and friends after the competition or game (e.g. by broadcasting live on a screen).
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Give an insight behind the scenes, e.g. the athletes' preparations, emotional moments in the dressing room or the coaches' reactions.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Create special zones or screens where spectators can experience the sporting event together (e.g. public viewing).
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Offer a personal meet and greet with well-known athletes.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Organise educational workshops on the importance of physical activity for health.
| Cost | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Health and Well-Being - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Raise awareness for the topic of exercise among all relevant stakeholders and motivate them to lead an active lifestyle => Sport and Club Development (AA10)
| Potential impact | |||||
Use your social media reach to emphasise the importance of physical activity for health (e.g. as part of a campaign day).
| Cost: | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Health and Well-Being - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Raise awareness for the topic of exercise among all relevant stakeholders and motivate them to lead an active lifestyle => Sport and Club Development (AA10)
| Potential impact | |||||
Include para-sports in the competition programme (if you as the organiser have the opportunity to do so and the association is not the decision-maker).
| Cost | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Include open/non-binary competitions or competition classes in the competition programme in which people can participate regardless of their gender identity. This is only possible if you as the organiser have the opportunity to do so and the association is not the decision-maker.
| Cost | |||||
Action area Diversity and Participation - Target: The participation of people from all dimensions of diversity is proactively encouraged and is continuously monitored.
| Potential impact | |||||
Action area Diversity and Participation - Target: Significantly promote anti-discriminatory behaviour, dismantle discriminatory structures, and seek the maximum protection of those affected.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Create and distribute teaching materials that emphasise the importance of sustainability in sport for different age groups. Make these materials available to schools and sports clubs.
| Cost | |||||
Action area Education for Sustainable Development - Target: Address and encourage young people in particular in the context of ESD.
| Potential impact | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Award special honours for exceptional achievements (e.g. "best young athlete – female" or "best young athlete – male") or special qualities such as fair play and team spirit.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Allow the athletes free access to other competitions or games of the sporting event.
| Cost: | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Intensify the depiction of emotional moments (e.g. the jubilation after a goal or the tension before a decisive moment) by using slow motion and close-ups.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Integrate interactive elements such as live polls into your event, where viewers on TV or the audience on site can give their opinion on athletes (e.g. "Player of the Match") or on the outcome of the match.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Show live comments or tweets from viewers on TV on the screen.
| Cost | |||||
Action area Health and Well-Being - Target: Strengthen the communal and emotional experience of the sporting event.
| Potential impact | |||||
Action area Sport and Club Development - Target: Strengthen the communal and emotional experience of the sporting event => Health and Well-Being (AA12)
| Potential impact | |||||
Organise projects such as autograph sessions or workshops with top athletes. The aim of the projects is to present role models who draw attention to the special features of their sports or sustainability issues.
| Cost | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Convey knowledge for a critical and contextualised understanding and promote awareness and agency with regard to actively shaping a sustainable future.
| Potential impact | |||||
Organise an educational workshop on substance abuse and anti-doping in sport.
| Cost | |||||
Action area Sport and Club Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Organise workshops on sports values such as fair play, tolerance, team spirit, match-fixing, healthy eating and anti-discrimination.
| Cost | |||||
Action area Sport and Club Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Action area Sport and Club Development - Target: Promote the development of school sports.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: #NV
| Potential impact | |||||
Create posters on values in sport such as fair play, tolerance, team spirit, match-fixing, healthy eating or anti-discrimination and then publish them.
| Cost | |||||
Action area Sport and Club Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Carry out information programmes that focus on the values of sport.
| Cost | |||||
Action area Sport and Club Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Action area Education for Sustainable Development - Target: Communicate and promote the values of sport.
| Potential impact | |||||
Clarify with the sports clubs involved that they offer reduced membership fees or similar incentives for the first year or a few months to stakeholders in the sporting event.
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Clarify with the sports clubs involved that they offer taster courses for their programmes. Persons who have attended the sporting event may be granted access, e.g. upon presentation of the ticket.
| Cost: | |||||
Action area Sport and Club Development - Target: People are encouraged to exercise and do more sport.
| Potential impact | |||||
Have the stadium/hall announcer promote local or regional sports clubs and their programmes during the sporting event.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Together with the participating sports clubs, create flyers and other information that specifically address people with a migration background. It is best to write these in the respective national language.
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Organise workshops or other participation formats together with local or regional associations to develop content for people with disabilities, older people, people with a migration background, children or people from socially disadvantaged backgrounds.
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Diversity and Participation - Target: Sports clubs are expanding their programmes for marginalised population groups. => Sport and club development (AA10)
| Potential impact | |||||
Offer the opportunity for participating federal, state and regional sports associations to provide information about their qualification programmes for coaches and exercise leaders on your website
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Offer the opportunity for participating federal, state and regional sports associations to provide information about their qualification programmes for coaches and exercise leaders in their newsletters.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Organise trainers from the participating sports associations or clubs to provide information about the qualification as a trainer and exercise leader at the sporting event.
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Commitment from society - Target: Awaken willingness to volunteer and activate actual involvement in the sporting event.
| Potential impact | |||||
Inform sports clubs and associations about your own activities in the area of sustainability at events.
| Cost: | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Support participating sports clubs and associations in the implementation of overarching sustainability concepts from the umbrella organisations (e.g. Safe Sport).
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Support municipalities in the realisation of municipal sports development planning.
| Cost | |||||
Action area Sport and Club Development - Target: Contribute to securing and further developing the structures of participating sports clubs and associations.
| Potential impact | |||||
Action area Sports facilities and infrastructure - Target: Prioritise existing buildings and areas for use for sporting events over temporary buildings and new constructions.
| Potential impact | |||||